Cesaroni Design and Life Fitness developed this new consumer fitness product. The established design language and two-part console design of the T-Series Treadmill is integrated into this new consumer fitness machine.

The Cesaroni Design new consumer fitness product design firm began the ideation process with concept sketches and realistic 3d renderings. We proposed appropriate aesthetics for the new consumer fitness product. Working as a team with Life Fitness, we selected a design direction. We then detailed the selected design in SolidWorks to move quickly toward styling model development. While Cesaroni Design focused on the final fitness product design, engineering issues were handled by our client.

The new consumer fitness product is developed with organic shaped steel tubing. A satin silver color base is complemented by dark grey and blue accents. This new product gives consumers a more natural ellipse motion. The design team incorporated the two-part console that simplifies user activity. The lower console places the most used keys closer to the user.

This new consumer fitness product design received an EID Gold from Appliance Design Magazine.