Premium Selection, Home Fitness , 2007
Cesaroni Design joined the Life Fitness development team to create a new consumer cardio product. The project goal was to develop the look and feel of the new product focusing on user activity.
The project team interviewed and observed users of consumer cardio treadmills to arrive at the right product design specification for the new machine. Based on research results, the design team developed a two part console. Full scale styling models were developed to aid the design team in the new console development. Model testing evaluated ergonomic and user interface applications.
This design approach to user activity is the first of its kind in the fitness industry. The upper console focuses on the touch and light elements of the user interface, and the lower console places the most used keys closer to the user. This lower console features oversized buttons that are shaped, lit and programmed for intuitive use.
This new consumer cardio product design earned numerous awards including an EID award, Good Design award and Premium Selection from Consumers Digest Magazine.
Platinum, Home Fitness , 2001
Total Body Cross-Trainer
Cesaroni Design and Life Fitness received recognition and earned numerous design awards for this cardio fitness machine, including a Good Design award, Design Innovation for Best Consumer Product from Health and Fitness Business Magazine, Platinum from Consumers Digest Magazine, and Best Elliptical on the Market from Smart Money Magazine.
The design language exposes the motion of this cardio machine. This revealed welded steel frame gives the user more freedom of movement. The bared moving joints of the machine express simplicity and durability.
The product is sized to fit the highest and lowest percentage of the population. The arms are redesigned and adjusted to a wider angle. A bullhorn handlebar also adds stabilization during mounting and dismounting. All grip areas are over-molded rubber surfaces to ensure comfort during workouts.
Close attention was paid to the over-size foot pedals. Research concluded that the closer the pedals are to one another, the more natural the movement. This reduces stress and injury that typically occurs to the hips and lower back.
The frame is pared down to reduce disassemble time in the event of repair or maintenance. Smaller and lighter weight shrouds also make for ease of serviceability.